Nestea launches its bottled iced tea variant using OOH media by posting its launch ad on Shell Magallanes.
While this billboard on Shell Magallanes only measures 20' high by 40' wide, the size is made up for by its premier position.
Site is a clutter-free display and is the first posting any motorist will see as they descend from the Magallanes ramp. This doesn't even take into consideration the fact that many motorists stop at Shell Magallanes for refuelling and for a last minute stop for refreshments at Shell Magallanes' Select convenience store.
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